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Mass behavior 

Howard Bloom in January 2008.
Howard Bloom in January 2008.

Howard Bloom (born 1943) in Buffalo, NY, is a science writer and former magazine editor[1] and author.

Contents

Biography

In 1962, Bloom dropped out of Reed College.

From 1964 to 1968, Bloom went to college at New York University. On graduation, he co-founded Cloud Studio,[2] which the New York Times described as an "alternative-culture art-and-design studio that wedded an interest in comics and theater to commercial art and illustration."citation needed In 1970, Bloom appeared on the cover of Art Direction magazine.citation needed But Bloom called his three years of work in commercial art "a periscope position"--a position from which he could see the internal world of pop culture and could make his next move in what he called "a scientific expedition into the underbelly of mass mind."

In 1971, Bloom took over as editor of Circus Magazine, a rock and roll monthly, though he knew nothing about rock and roll at the time, and learned after taking the job. Bloom created a radically new format and was credited by veteran Rolling Stone editor Chet Flippo in his masters thesis on the history of rock journalism with "creating a new magazine genre--the heavy metal magazine." Under Bloom's editorial leadership, and that of Circus publisher Gerald Rothberg,[3] Circus increased in circulation 211% by 1973. Creem magazine and Hit Parader copied Bloom's format.citation needed

From 1973 to 1976, Bloom started public and artist relations departments for Gulf & Western's fourteen record companies and ABC Records, and launched the careers of Stephanie Mills and Chaka Khan. In 1976, Bloom founded The Howard Bloom Organization, Ltd., the largest public relations firm in the record industry. His clients included Michael Jackson, Prince, Bette Midler, John Mellencamp, Bob Marley, David Byrne, Peter Gabriel, Paul Simon, Billy Joel, Billy Idol, Joan Jett, Luther Vandross, George Michael, Lionel Richie, Hall & Oates, Kool and the Gang, the Simon & Garfunkel Reunion Tour, the 25th Anniversary of the Beatles Invasion of the United States, Queen, AC/DC, Kiss, Aerosmith, Supertramp, Genesis, Phil Collins, Styx, Supertramp, REO Speedwagon, Joan Armatrading, Simply Red, Chaka Khan, ZZ Top, Spirogyra, Grandmaster Flash and the Furious Five, and Run DMC. In 1988, he left what he called his "participant-observer field trip" into public relations and pop culture and jumped back into the fusion form of science he calls "mass behavior".citation needed

From 1988 to 2003, Bloom was confined to his bed with chronic fatigue syndrome. In 1995, he started The Group Selection Squad, a group dedicated to legitimizing group selection, the idea that competition between groups helps drive the evolutionary process.

From 2002 to 2003, Bloom was a Visiting Scholar at New York University's Graduate School of Psychology, sponsored by neurobiology pioneer Edgar E. (Ted) Coons.[4] From 2004 to 2006, Bloom was a Core Faculty Member at Connecticut's Graduate Institute.citation needed In 2007, he founded The Space Development Steering Committee with Buzz Aldrin, Edgar Mitchell, National Science Foundation Program Director Paul Werbos, NASA research scientist Dennis Bushnell, and others.citation needed

Writings

Bloom has written three books, The Lucifer Principle: A Scientific Expedition Into the Forces of History, Global Brain: The Evolution of Mass Mind from the Big Bang to the 21st Century, and How I Accidentally Started the Sixties, an unpublished book recently serialized by Amazon Shorts.

His publications in science range from "Conversation (dialog) model of quantum transitions" with George Malinetskii and Pavel Kurakin of the Keldysh Institute of Applied Mathematics of the Russian Academy of Sciences[5] and "The Xerox Effect: On the Importance of Pre-Biotic Evolution",[6] to "Instant evolution. The influence of the city on human genes: a speculative case".[7]

In addition, publications like Psychology Today[8] report that Bloom has a "Grand Unified Theory of Everything In the Universe Including the Human Soul" growing in his computer. According to Psychology Today writer Nando Pelusi, to EvolutionShift author David Houle, and to Space Show host David Livingston, The Grand Unified Theory of Everything In the Universe Including the Human Soul is a half-century long project Bloom began in 1956, a project that now contains over 5,300 chapters.

References

External links

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