KRSP-FM (103.5 FM, "103.5 The Arrow") is a radio station in Salt Lake City, Utah. It is owned by Bonneville International, a subsidiary of Deseret Management Corp, the for-profit arm of The Church of Jesus Christ of Latter-day Saints.[2]
It plays classic rock music from the 1960s, 1970s, and 1980s and features blocks of artists during the weekends.
History
Brothers Art and Ralph Carlson (who operated A&R Meat Company) signed on KRSP-AM in 1966 and KRSP-FM in 1967 as vehicles to advertise their meat company. Until about 1980, KRSP-FM was a top 40 competitor to KCPX-AM and in the early 1980s "Rock 103" was an album rock competitor to KCPX-FM. It wasn't until the mid 1980s, however, when the station had an established morning show (Jon and Dan) and, with virtually no rock competition, KRSP became a consistent ratings winner. When the Carlson family began selling their broadcast properties, the station passed into the hands of Simmons Media Group and in the early 1990s adopted an "All Rock and Roll Oldies" format.[3]
References
External links
|
